Mobile App Revenue | iOS vs. Google Play – Infographic

App Annie shares an interesting look at what’s really motivating revenue for iOS and Google Play.

Even as Google Play is seeing strong growth, iOS still captures the very mobile Eastern Asia market. iPhone and iPad app downloads in China and Japan create 25% if iOS total revenue.

Another very compelling stat… App Annie shares that for every $1 spent on Google Play, $2.45 are spent on iOS.

Click here to access the PDF version of the Game of Phones infographic.

More Metwit…More Weather…More Fun…More Me!

Always adding more…Metwit offers unique and fun spirited updates!

Home page updates

Quickly invite friends to join Metwit via email or Facebook.  The ability to extend a kind “thanks” or comment on posts also encourages stronger connections.  A reciprocal process that often inspires a cycle-of-courtesy!

With more emotional expressions,  Metwitters can now gauge how the weather is truly impacting life!

Sharing real-time emotion allows us to shift from a “THE” weather to a “MY” weather experience.

  • How do you feel today?
  • Add geek data
  • Add comments

Truly unique expressions!

Instagram! More original content, more authenticity and more conviction!

Can’t wait to see what Metwit offers next week!

 

Metwit Adds the Power of Instagram!

Everyone loves Metwit, Everyone loves Instagram, and Everywhere you go, you always take the weather with you[Crowded House]

The perfect Storm!

Team Metwit has been working non-stop to create the ideal environment for Metwitters as they discover and share the fun,  and the fury of weather.

Adding Instagram to Metwit was the perfect next step!  The ability to immediately view images of weather related content, brings another layer of understanding, emotional connection, and easy translation to this very global weather resource.

La differenza è che qui si hanno a disposizione migliaia di amici!

Adding images  was a natural first step in what is certain to be many updates to Metwit.  The team is committed to offering tools that will make it easy for like-minded outdoor enthusiasts to connect. The photographs also offer a real-time window and “original” view of the places we love.

Curious to see what sunset was like in Denmark today?

Forecast?  These smart developers have applied a collective approach to innovation and love the idea of co-creation. Future updates are likely to be influenced by Metwit users and outdoor enthusiasts to meet their very specific needs.

Outlook… through crowd-sourced design challenges, the creative look of Metwit is expected to continue to transform and change just like the weather.

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Weather Gets Social…!

Article first published as Weather Gets Social! on Technorati

You may love the weather today and hate the weather tomorrow. Either way we are always compelled to share our perception. Weather has always been one of the most social of topics. Everyone has their own way for predicting the weather, and of course, an opinion about what lies ahead. However, our ideal source of information is no longer limited to traditional news channels.   People are curious, and want to know what the rest of the world is thinking…and especially during weather-related events. Everyone is equally keen to learn from local accounts and individual experiences.

Enter Metwit…

Metwit is a real-time collective weather source. A great place to explore and discover real-time weather conditions, from real people. People tag, tweet or post weather conditions and the information is immediately displayed on Google maps via text and amusing icons.

Metwit is being developed during a three-month start-up acceleration program by SeedStartup, a member of the Techstars network. The iPhone application and the beta website are live. The smart platform also offers features that are as ever-changing as the weather.  The passionate developers are committed to innovation, continuously enhancing Metwit.  Users are able to personalize their expression of the weather through new icon sets.  Icons are created by professional artists and amateur illustrators so that everyone can personalize their weather experience. The result, a collection of jovial and witty icons that will definitely reflect your weather personality.

Today, even traditional weather forecasters are looking for original sources. A local perspective of weather is critical during severe weather occasions and Metwit is becoming the go-to place for “original” accounts of all things weather related. Through local content, forecasters are able to create a better narrative and more precise recommendations.

When weather stories are co-created, they also become considerably more effective within social media. For instance, when breaking weather news occurs, people immediately turn to traditional channels, but alongside is another trusted source…each other.

Social weather can fill a need for real-time, no-nonsense information…

Example: During a crisis, people want to help, not feel helpless. During the Tōhoku earthquake and Tsunami in March 2011, Twitter became one of the most important real-time destinations for those needing to stay in touch with people in Japan. Worldwide, Twitter personally connected people wanting to understand the events with those experiencing the catastrophic weather in real-time.

The collective process of Metwit naturally creates opportunities for making weather more reliable, more relevant and more exciting.  Metwit was designed for helping those active in outdoor sports and activities.  The idea was to create a place where climbers can understand current conditions, prepare for a day of climbing and also to connect with other climbers.  The ability to understand specific and important weather conditions as it relates to climbing is essential to this sport, and only other climbers can define these conditions. For instance, climbers can pinpoint the best location according to those already on site.

Metwit will also act as a connector of like-minded enthusiasts.  Users will be able to select activities that interest them. Metwit will then enable users to view others with similar interests, sharing vantage points and interesting information about specific locations. The developers continue the idea of co-creation through crowd-sourced design challenges as they look for creative new icons.   The team will consistently use social media tools to help Metwit become a fun and useful resource.

Misery loves company…

Metwit is perfect for those who are feeling blue about the weather.  Metwit users share your misery and often, with the help of others, can cheer-you-up with funny thoughts.  Weather updates and photos have always been attention-grabbing. So, your spring-break vacation images are even more fun to share with those back home.

“Love complaining about the weather? Try Metwit”                           Michele Ruini Co-Founder, Metwit

Brand’s new role…Enable a Cycle-Of-Courtesy

Metwit weather updates are also becoming a resource for brands. Rather than inactive messages that have little value, brands will be able to offer social weather as a service, connecting with people through the advantages of one of the most social topics…weather.  Metwit extends brand experiences by creating mobile occasions. Brands are able to actively involve people through weather related content and current conditions.

Don’t forget your umbrella…

How often do you wish that you knew a storm was on the way?  Hyper-local weather is ideal for travelers. Metwit helps you prepare for the weather conditions where you’re headed.   Now Airlines can use Metwit to create weather alerts that are informative, visual and fun!

Note| I have been fortunate to spend some time helping these clever developers with strategy and positioning in recent weeks.  Honestly, I believe that Metwit is now, and will continue to be,  one of the most imaginative and useful social platforms available.

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ZOMBIES, RUN…an Immersive Adventure

A brilliant example of immersive experience and a great adventure!

ZOMBIES, RUN is now fully funded via KickStarter, with over 3,000 backers and $72,000 in pledges.

A great example of the type of creative thinking and true extension of “experiences” we love to share.  Designed as a “running game & audio adventure”.   Zombies Run will be available for iOS – iPhone, iPod Touch/Android.

Voice alerts are integrated within your playlist.  To keep the game fresh, runners  are encouraged to complete missions and collect items during the run. Back home, runners can use items to support base areas.  More mysterious content is unlocked and the game continues.

I think it would be very interesting to see savvy event creators like Red Frog Events using solutions such as Zombies, Run to encourage even more interesting challenges for participants.

For serious runners – “Zombies, Run! also keeps record of,  and offers audio alerts for; distance, time, pace, and calories.  Moving forward, the developers hope to integrate with RunKeeper and of course, save the world from Zombies.

A Video Games project in London, United Kingdom by Six to Start and Naomi Alderman

A Visual Look Inside SXSW 2012…and a bit about our panel

Matt Biddulph has created a visualization of the more than 3,000 prospective 2012 SXSW panels that is certainly worth a look.   Matt’s efforts offer a good look at what people want to talk about.  Social Media is still an overwhelming category, but it is good to see many have moved into what’s next. (click here or image for full view) Continue reading