Most Innovative Companies 2013

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The Most Innovative Companies 2013

 The Secret: Each solution enables people.   The creators, listen, observe and often with users as a  part of the  process, design to solve problems.

Support Connections, Listen, and Learn.

See on www.fastcompany.com

Cisco – Tomorrow Starts Here

See on Scoop.itTrends: Mobile, New Media, Market Research and Collaboration

More than 99% of things in the physical world are still asleep. The Internet of Everything will wake up everything you can imagine.

Deanna Lawrence‘s insight:

Amazing…connected. I hope tomorrow comes soon! 

See on www.cisco.com

Coca-Cola Sees No Sales Impact From Online Buzz; Says Digital Display As Effective As TV | CMO Strategy – Advertising Age

See on Scoop.itTrends: Mobile, New Media, Market Research and Collaboration

coca-cola finds online buzz has no measurable short-term sales impact, but digital display ads work about as well as tv.

Deanna Lawrence‘s insight:

I am really worried about how this article with trend with traditional thinkers.  I think this is a plea for better measurement!  We need to consider the advantages of emotional connections and what the long term impact for the brand will be.  I wish Coca-Cola was responding, co-creating and celebrating original content a bit more.  

See on adage.com

Augmented aisles: the online invasion of the high street

See on Scoop.itTrends: Mobile, New Media, Market Research and Collaboration

A shift from online to extending and possibly personalizing the in-store experience.
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From biometric sensors to magic mirrors, retailers could be innovating like never before, say Chris Withers and Dario De Judicibus

See on www.guardian.co.uk

United Nations and #CSW57 on Vine

See on Scoop.itTrends: Mobile, New Media, Market Research and Collaboration

Even the United Nations are at it!

They took to Vine to showcase the Commission on the Status of Women which is held between 4-15 March at #UNHQ.

Deanna Lawrence‘s insight:

The United Nations via Vine!

See on blog.brandsonvine.com

Maersk Line in social media :: A case video

See on Scoop.itTrends: Mobile, New Media, Market Research and Collaboration

Vimeo is the home for high-quality videos and the people who love them.

Deanna Lawrence‘s insight:

The ideal example of B2B in real-time media. This is why "connections" work and how! 

See on vimeo.com

Online Retailers Move Past Discounts to Earn Deeper Customer Loyalty – eMarketer

See on Scoop.itTrends: Mobile, New Media, Market Research and Collaboration

Retailers often equate loyalty programs with discounts, but there is a deeper connection companies can form with their customers to turn them into repeat buyers, as well as evangelizers of the brand.

Deanna Lawrence‘s insight:

Love this study!  Reciprocal dialogues form connections…they support loyalty and important elements of learning that can be used throughout the business. 

See on www.emarketer.com