TNS Digital Life 2011|The report reflects the Digital Life of 72,000 people across 60 countries and the findings are extraordinary.
TNS will help you to really understand people, their adoption of technology and how “digital” fits into daily life.
A few things to consider when reading this report…
- Engage is only the first step
- Sustainable connections need “more”
- Positioning unique and original content
- Brands new role – enabling people in the process
For more thoughts| So, We Don’t Want To Engage with Brands via Social Media
- So, We Don’t Want to Engage with Brands via Social Media (pallino1021.wordpress.com)