Happy Friday! A Look at the NFL Lockout, Social Media and our 2011 Emerging Trend Report



I Watched the News Last Night…On Twitter

That’s right…On Twitter! What better way is there to keep up on the Breaking News about the Boehner Plan Vote in Congress? Up to the minute tweets detailing the back room meetings, pizza parties, calling Representatives in for closed door meetings, and the like.

Our “filtered” news channel of choice on Twitter is @LukeRussert. He embraces social media as a tool for reporting the news. His tweets are accurate (not sensationalized), to the point, honest and delivered with a sense of humor when appropriate. It doesn’t hurt that he is a Buffalo Bills fan also, but that’s just an added bonus.

Twitter, as well as other social media platforms, are becoming the preferred devices for delivering the news. They are NOW…when we want them. With Twitter pushing ads to user timelines, it looks like they see it coming too. News can now be delivered on your device of preference, at your location of preference. No more being held captive by a television news channel…ranting a network’s version of the news…at the time that they decide you want to hear it. Now it is news when you want it…where you want it…how you want it!

Tonight give it a try. Turn off your television…tune in to Twitter…and watch the news!


“Eh…What’s Up Doc?”…Scan the Tag!

Microsoft Tag offers unique opportunities for “More”. These Tags/QR codes not only look like art, but allow for some of the best analytics available. Their proprietary platform leads to awesome insight.

Warner Bros is using Microsoft Tags to extend their brand’s experience at Comic-Con.

Microsoft Tags were artistically designed as posters.  But, with consequence,  T-shirts worn by the  staff  feature engaging content that will change everyday.

One tag points to exclusive content!
Source- Microsoft Tag

More about Microsoft Tag

Microsoft Tag is a flexible marketing tool that offers the following features:

• Robust analytics to inform your marketing campaigns on the fly
• Real-time location to localize your marketing efforts in each market
• Unique mobile device ID to use your marketing spend more effectively
• Full customization in black and white or color, including using your own
logo for brand recognition

No, we do not work for MTag…but, we love them!

“Eh…What’s Up Doc” is probably a registered trademark of Warner Brothers


Engagement? Okay, but only if I have to!

More from Brad!

I have launched a social media campaign for a friend. I picked it up on the side, to help him in my free time. How difficult could it be? Continue reading

Happy Friday | Google+ vs Facebook…too soon