2011 Emerging Global Trends Report…Almost There

It is  almost complete. We’re just putting the final touches on it. You know…dotting the i’s and crossing the t’s. Well OK, maybe more like finalizing data, double-checking sources, adjusting the color palettes and scrutinizing fonts.

Our 2011 Emerging Global Trends Report is just around the corner. Wanted to give everyone an update on the progress. There is an unbelievable amount of information in this comprehensive intercontinental document.

We have divided the current report into  six segments (Mobile, Social, Video, Measurement, Collaboration and Business) with case studies and observations added throughout. It is bursting with facts, statistics, projections and interactive content. In fact, every statistic and image/video is hyper-linked to the original source.

At just 10.21 Euro…you can’t afford to miss this mind expanding report.

How is a Billboard in Berlin seen around the world…?Ask MINI

Easy…you livestream it!  Ideal example…MINI’s billboard live from Berlin!

MINI’s new role(s); service, resource provider and enabler… the result, sustainable connections!

People from around the world are watching… People from around the world are getting billboarded , then seen on the corner of Kurfürstendamm and Joachimstaler Strasse, or via Facebook…everywhere.

QR Codes Require Consequence

Recent findings from                                                                                                                   3GVision provide excellent support for our recent post Using QR Codes to “Make” A Connection. 

People require consequence when scanning QR codes. Whether they are looking for a coupon/discount, entering a sweepstakes/contest, or just searching for more information; there needs to be something of relevance at the end of the scan.  People will be looking for the “Free Prize Inside”.

A Look at What Ads Should Be

TED wanted to celebrate ads/videos that nurtured our need to stay-tuned,  get involved and ultimately SHARE!

Messages can no longer simply broadcast self-proclaimed brilliant content and hope that people will pay attention.   TED created Ads Worth Spreading, a competition to better understand what compelling content is.

Convergence and Intuitive Design in Real-time

“Global innovation is at the heart of Corning today and has been for our 160-year history,” Wendell P. Weeks, Chairman, CEO and President

It may be true; nobody is more excited about the future than Corning.

How are you following TED 2011?

Image via Wikipedia

We continue to be inspired, in one way or another, by every single TED video and event…

Embracing the vast differences within each message creates a unique perspective of the comprehensive challenges our world must face. The similarities found and the ability to see hope,  in the humble messages of those living life only for others…offers  strength and direction.

Collectively, TED has created a window of truth and a doorway to a better tomorrow…

A historic moment in the Arab world: Wadah Khanfar on TED.com.

Our Take on Facebook’s Sponsored Stories

Please note this post was written in January of 2011 -

The difference between Engage and Connect is in “how” and, perhaps now “where” you RESPOND…

eMarketer takes a look at “What Makes Facebook Fan Pages Successful?”,  bringing perfect examples into focus through the way Coca-Cola and Starbucks have engaged and connected with fans.

It is true, Coca-Cola and Starbucks are perfect examples of how to create sustainable connections via social media. Coca-Cola often responds to comments and often highlights original content posted by fans.  They have adopted a very innovative mindset that entrusts the Coca-Cola brand in the hands of people who love them.

The Search for a New Smartphone

What on earth is that banging noise in the washing machine? Oh no! Don’t tell me the appliance went “on the fritz”. Nope! Not the washer. It’s my mobile device, inside the washer! It came out nice and clean, but despite all of the clever ways to fix it found online…not repairable.

Reuters:Having The Right Information at the Right Time For Real Change

“The Knowledge Effect” is a natural example of resource-based communication.

Thomson Reuters launched The Knowledge Effect, a new site that will help the business world to truly visualize the size and scope of Thomson Reuters services.

This very creative site was created by Daylife.

BMW of NA Adopts Inspirational Marketing

BMW of North America understands the significance of conversation and collaboration.  A wonderful new documentary series, “Wherever You Want To Go: Four Films about the Future of Mobility”, shares a collective dialogue within a diverse, yet brilliant, group of scientists, academics, pioneers, and entrepreneurs.  Beyond challenging traditional thinking, the stories open a window to the various elements that will really influence the future of transportation.