Deanna Lawrence:

An interesting perspective, but creating ideal connections within Facebook requires an authentic response strategy.

Originally posted on Business & Money:

It’s been a rough few weeks for Facebook — not to mention its shareholders. After going public at $38 per share in May, the social networking titan has lost nearly half its value, wiping out some $50 billion worth of shareholder equity. (Of course, Facebook insiders cashed out to the tune of nearly $10 billion during the offering, but hey, some people have good timing.) Key executives are racing for the exits faster than Usain Bolt, prompting concerns of a brain-drain. Meanwhile, the state of California is bracing for the loss of potential tax revenue due to Facebook’s nose-dive. Calls are mounting for founder Mark Zuckerberg to step aside. And there’s reason to believe that Facebook’s “market meltdown” isn’t over.

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