Is big data just a fad, or something much more profound?

Reblogged from GigaOM:

Click to visit the original post

“The field of draws on findings from statistics, databases, and artificial intelligence to construct tools that let users gain insight from massive data sets.”

- Michael Pazzani, Intelligent Systems

Pazzani’s quote was originally published in February 1999 and did not reference big data; it referenced knowledge discovery and data mining (KDD). In the '90s, there was considerable excitement around KDD, a new field of analysis that seemed poised to revolutionize the way we make decisions.

Read more… 854 more words

The use of data will define competitive advantages...

About Deanna Lawrence

Collaborative Business Strategy| Global Trends, Mobile Solutions, New Media and "Meaningful" Measurement.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Connecting to %s